There is no automatic entitlement to use non-free contentcojntent in an article or elsewhere on Wikipedia. Articles and other Wikipedia pages may, in accordance with the [[WP:MOSQUOTE|quotation style]] guideline, use brief verbatim textual excerpts from copyrighted media, properly attributed or cited to its original source or author (as described by the [[WP:CITE|citation policy]]), and specifically indicated as direct quotations via quotation marks, <nowiki><blockquote></nowiki>, or a similar method. Other non-free content—including all copyrighted images, audio and video clips, and other media files that lack a free content license—may be used on the English Wikipedia only where all 10 of the following criteria are met.
# {{/span|1}}'''No free equivalent.''' Non-free content is used only where no free equivalent is available, or could be created, that would serve the same encyclopedic purpose.